EA Polish is a forward-looking cosmetic brand built by a woman for women, offering non-toxic, cruelty-free nail polish that provides a daily blast of color and inspiration to always be the best version of the woman and style icon they want to be.
What inspired you to create a nail polish line?
After I gave birth to my daughter, a friend noticed I was no longer polishing my nails and she knew how much I loved having my nails done. Profoundly, she told me, “Just because you have a baby, it doesn’t mean you have to lose myself.” With that, I wanted to create a nail polish line that not only inspired women with inscribed encouraging messages but reinforced the need for self-care.
How has being a mother influenced your business?
It has shaped how I view business in general. Similar to having a village raise a child, business has this same concept. You need a good team and support system. Also, it’s taught me that there will be good days and bad days but to push through no matter what.
Why was it important for you to create a non-toxic line?
Being able to share my love of nail polish and have mani dates with my daughter was important to me and one of the main reasons I wanted my line to be non-toxic. Each of our products has empowering names, what was the decision process behind that?
I wanted the names to resonate with the consumer and to be relatable. I wanted the names to start a conversation while group mani dates or invoke positive moments of reflection. What can we expect from you in the future?
More colors and expanding our range of nail care.
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Featured Image: EA Polish | Instagram