Beauty brands really stepped it up in 2019 and of course as the Ultimate Beauty Guide, we surely took notice. From hair, skin, and makeup products there were an overwhelming amount of beauty products that we loved throughout the entire year. Drugstore brands really cranked it up a notch and we’re here to share with you our favorites within the past year! What a year its been for beauty, we can’t wait to see what 2020 has to bring!
Be sure to let us know in the comments what your favorite beauty products were from the drugstore this year!

photo obtained from e.l.f. cosmetics
E.L.F Cosmetics Liquid Glitter Eyeshadow, $5
E.L.F. really came through this year but this one is perhaps our favorite! Their liquid glitter eyeshadow is so mesmerizing, you’ll seriously be obsessed. Whether you choose to wear it alone or layer eyeshadow powder ontop of it, its perfection. It’s a gel-formula which means its quick-drying for beauties on the go! They come in eight stunning shades.

photo obtained from SheaMoisture
SheaMoisture Coconut Custard Make It Last Wash N’ Go Curl Revival Oil, $12
If you’re a loyal reader of SHEEN Magazine than you know we’re always obsessing over SheaMoisture products. This revival oil refreshes curls and seals in moisture. It contains virgin coconut oil and coconut milk custard, a concotion that is so heavenly for the hair.

photo obtained from Ulta Beauty
Maybelline Snapscara Washable Mascara, $7.99
Colored mascara made a comeback this year and we’re supporting it all the way! This one by Maybelline gives amazing colored pigment to the lashes and leave them looking glossy yet a ton of length and thickness. The best part about this mascara is that its wax-free which means cleanups are easy and it comes off easily at the end of the day!

photo obtained from Ulta Beauty
Wet N Wild Color Icon Eyeshadow 10 Pan Palette, $5.49
With every year we bring in, there are always so many eyeshadow palette releases but this one is by far one of our favorites from the drugstore. It is not only affordable but contains both shimmer and matte shades. Wet n Wild eyeshadows are so pigmented, blend easily, and glide onto the eyelids.

Nyx Professional Makeup Can’t Stop Won’t Stop Contour Concealer, $9
This longwearing concealer is a must in everyone’s makeup collection. It’s full-coverage and lasts up to 24 hours! What more could you ask for in a concealer? It conceals, brightens, and can be used to contour as well!

L’Oréal Unlimited Length and Lift Mascara, $12.99
Okay, if this mascara’s packaging doesn’t catch your eye then we don’t know what will. It allows you to create all kinds of looks and stretches the lashes out to give them that extra length.

Neutrogena Cheeky Wink Flushed Blush for a Sheer Natural Flush of Color, $4.53
Who knew blush could be so fun?! This bouncy blush by Neutrogena is super buildable, blendable, and looks so natural on the skin.

Revlon Super Lustrous The Gloss, $4.25
Who doesn’t love a glossy lip all-year-round? We know we do! The formula of Revlon’s Super Lustrous The Gloss is so moisturizing. It contains agave, moringa oil, and cupuacu butter. Hello shine!